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Video Research Online/Offline Research Service Privacy Policy

Video Research Ltd. (hereinafter referred as "Video Research") regards the confidentiality and privacy of your personal information as very important. To protect your privacy, Video Research establishes and executes the "personal Information Protection Policy" as stated below, as well as complies with personal information related laws.

Video Research collects and uses your personal identifiable information with your permission. Video Research handles personal information as confidential, and uses efforts to safeguard the confidentiality of the information provided. Video Research conducts research with children under 13 years of age, with parental consent and cooperation. Video Research complies with personal information protection related laws.

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1. Collection and use of personal information

• Video Research collects personal information from the consumer to the extent necessary for marketing research and opinion poll purposes. We collect personal identifiable information with the respondents' permission and only when absolutely necessary to clarify survey purpose and content.

• All personal information provided shall be used to complete intended aims of collection. All the information shall be obtained by proper means, legally and socially.

• Like most market researches and opinion polls, you may decide to cooperate with the research at your discretion. We do not collect your personal information without obtaining your prior approval.

• All the information obtained in a research will not be used for purposes of "sales and promotion of products and services" other than the research objectives.

2. Handling of personal information

• Video Research places strict controls on the confidentiality of personalidentifiable informationsuch as name, address, telephone number and e-mail addresses, as well as information answered in the surveys. We do not sell and/or provide personal information to third parties.

• In some instances, Video Research may use other companies to handle personal information on our behalf. We delegate authority to affiliated companies or others that have been proven to handle personal information properly. As part of our agreement, we set requirements to control, to protect confidentiality and to prohibit sublease of personal information, in order to prevent disclosure.

• We may be required to release personal information under the following circumstances.

  1. When other companies perform certain services on our behalf such as sending rewards to respondents of surveys. Video Research works for proper control of personal information, and protects it from disclosure.
     
  2. When you consent to disclose and share information provided.
     
  3. When required by law.

3. Questionnaire surveys and interviews targeting children

• We may conduct questionnaire surveys and interviews to children under 13 years of age. In those cases, we will ask for parental consent and cooperation prior to the survey.

4. Online research privacy policy

5. Compliance with personal information related law

• Video Research joins industry groups such as Japan Marketing Research Association (JMRA) and Japan Marketing Association (JMA), and complies with research codes and guidelines of the industry as well as personal information related laws. In addition, we maintain and improve proper control procedures by reevaluating the existing internal provisions and systems accordingly.
  

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We acquired the "Privacy Mark" in December 2001, which is a credential symbol for companies that protect personal information.