Newspapers
National Newspaper Readership Survey (J-READ)
J-READ is a single media measurement which provides insights
to newspaper media quantitatively and qualitatively by measuring the circulation
status of approximately 100 major national newspapers in 47 prefectures,
as well as by knowing audience profiles from their lifestyle and behaviors.
By means of unified metric in every prefecture, it is available for interregional
comparison.
- Key features of National Newspaper Readership Survey
- Outline of the survey
- Reports related to National
Newspaper Readership Survey
- J-READ (printed copy)
- @J-READ (analyzing system using web browser)
