TV Celebrity Image Survey results of August 2007
Hidehiko Ishizuka and DREAMS COME TRUE rank 1st
October 12, 2007
We have been conducting our proprietary survey called "TV
Celebrity Image Survey"twice a year. We would like to briefly introduce
you the results of the 70th survey (August 2007):
Please be advised that the survey age band is changed from 10-59 years old to 10-69 years old from this wave. Would you please note that the result this time is incommensurable with the results in the past.
- ~From the Survey results~
1st Hidehiko Ishizuka, 2nd Ichiro, 3rd Sanma Akashiya
1st DREAMS COME TRUE, 2nd Becky, 3rd Mao Asada/Yukie Nakama/Tomoko Yamaguchi (same score)
This survey systematically collects data on 1,000 celebrities who are performing on TV, which is widely used as basic data for casting celebrities in TV programs and commercials.
* In this survey, groups are evaluated as an entire group, but their gender category is based on the gender of the lead singer.
Direct visit & self-completion
|Survey area:||Tokyo 30km radius|
10-69 years old, M&F
|Number of effective samples||
|Sampling method:||Area Random Sampling**|
July 30, 2007 (Mon) - August 5, 2007 (Sun)
|**Area Random Sampling:
Based on the statistical data of "Basic Residents' Register", the survey points are systematically sampled. Next, from the house map of the survey points, the target households are systematically sampled and then survey respondent is randomly selected from the residents in the selected sample household. Meanwhile, if the structure (ratio) of the effective samples' gender and age has signitifcant deviation with the population's structure (ratio), adjustment is made to the sample structureto the gender/age band in which the deviation occurred.
Top 20 popular celebrities:
TV Celebrity Image Survey by Video Research Ltd. <August 2007>