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TV Commercial Karte

Provides you with the analysis of effectiveness of TV-Commercial campaign.

TV Commercial Karte is a survey that systematically clarifies the Audience's attitudinal change about a specific commercial campaign starting from the running TV commercial, "Reach", "Awareness", "Contents' comprehension" and finally to evoking the "Product purchase behavior".

Service Specs

Survey area: Tokyo 30km radius
Field work: Every month
Respondents: M&F 13-59years old
Number of Samples: Total 600s
Data Release: Every month